Thursday, April 11, 2019

A Look at IBM Resell Approaches


John Teltsch, a graduate of Spring Hill College, began his business career as a marketing representative at International Business Machines (IBM) in 1982. Today, John Teltsch serves as the general manager of IBM’s Global Business Partners, where he is responsible for revenue generated from value-added distributors and resellers among other global business partners.

IBM is a major technology research firm and technology solutions provider headquartered in Armonk, New York. The firm, which was founded in 1911 and taken over and renamed in 1924, produces hardware, software, and middleware in addition to providing IT hosting and consulting services. Moreover, IBM engages developers, implementers, and resellers through PartnerWorld, a business partner initiative that helps deliver business solutions to clients. 

Through PartnerWorld, resellers have access to a comprehensive product line in addition to a skills gateway that offers personalized courses and technical support. Resellers can follow the traditional IBM Resell Relationship approach, which allows authorization to resell the company’s hardware, software, and services. Alternatively, resellers can apply for an IBM Express Start Relationship. The express approach features a shorter application process and the ability to place orders up to $100,000. 

For additional information on reseller approaches at IBM, visit www.ibm.com/partnerworld.